Marketing Manager

Company: Eurofins Lancaster Laboratories
Location: Saint Charles
Posted on: May 11, 2022

Job Description:

Company Description

Eurofins Scientific is an international life sciences company, providing a unique range of analytical testing services to clients across multiple industries, to make life and our environment safer, healthier and more sustainable. From the food you eat, to the water you drink, to the medicines you rely on, Eurofins works with the biggest companies in the world to ensure the products they supply are safe, their ingredients are authentic and labelling is accurate.

Eurofins is the global leader in food, environment, pharmaceutical and cosmetic product testing and in agroscience Contract Research Organisation services. Eurofins is one of the market leaders in certain testing and laboratory services for genomics, discovery pharmacology, forensics, advanced material sciences and in the support of clinical studies, as well as having an emerging global presence in Contract Development and Manufacturing Organisations. The Group also has a rapidly developing presence in highly specialised and molecular clinical diagnostic testing and in-vitro diagnostic products.

In over just 30 years, Eurofins has grown from one laboratory in Nantes, France to 55,000 staff across a decentralised and entrepreneurial network of 900 laboratories in over 50 countries. Eurofins offers a portfolio of over 200,000 analytical methods to evaluate the safety, identity, composition, authenticity, origin, traceability and purity of biological substances and products.

In 2020, Eurofins generated total revenues of EUR --- 5.4 billion, and has been among the best performing stocks in Europe over the past 20 years.

Job Description

• Develops and executes global marketing strategy and tactical marketing plan for Eurofins Bioanalytical Services, identifying new business opportunities and supporting existing Eurofins business objectives
• Determines segmentation strategies, target markets, product positioning, and messaging
• Monitors and reports the effectiveness of marketing campaigns and tactics using multi-channel marketing [e.g. digital, web, events, webinar, advertising].
• Responsible for brand management and identity.
• Coordinates with other Eurofins business units as appropriate to develop and implement programs or develop new services to maximize growth.
• Manages the marketing budget.
• Evaluates competitor, client and market intelligence.
• Executes NPS and client satisfaction surveys.
• Owner of RFI process: coordination of SME responses, documentation and RFI Masterfile.
• Liaison with Eurofins Group Marketing where applicable.
• Regular attendance and punctuality
• Conducts all activities in a safe and efficient manner
• Performs other duties as assigned
• Owns the accountability and responsibility of delivering to client needs and timeliness
• Provides cross-functional support to other departments as required
• Adjusts work hours as needed to meet client deadlines
• Adheres to site employee health and safety (EHS) requirements
  
  Qualifications
  
  Education/Experience:
  
  • Bachelor's Degrees in Life Sciences with --- 5 years experience, or equivalent combination of education and experience is required
  • Minimum of 2 years of Product management, Marketing or directly relevant experience is required
  • Strong understanding of the pharmaceutical and biotech industry is required
    
    Additional Preferences
    
    • Experience supporting GxP businesses is preferred
    • Experience working with various ERP, CRM, web CMS and marketing automation is preferred
    • Technical background in one or more of the following areas is preferred: cell based assays, immunogenicity, pharmacokinetics / toxicokinetic, biomarkers testing for large molecule development
      
      Ability And/or Skills
      
      • Experience in a service marketing organization in the healthcare industry with a scientific orientation.
      • Experience in developing and implementing strategic and tactical marketing plans for pharmaceutical or life science-oriented product lines
      • Demonstrated success in driving results in a matrix environment and through cross-functional teams
      • Demonstrated ability to identify new opportunities for growth and drive change throughout an organization
        
        Additional Information
        
        • Position is full-time, Monday - Friday 8:00am - 5:00pm.
        • Excellent full time benefits including comprehensive medical coverage, dental, and vision options
        • Life and disability insurance
        • 401(k) with company match
        • Paid vacation and holidays
          
          Eurofins is a M/F, Disabled, and Veteran Equal Employment Opportunity and Affirmative Action employer.
          
          Eurofins is a M/F, Disabled, and Veteran Equal Employment Opportunity and Affirmative Action employer.

Keywords: Eurofins Lancaster Laboratories, Saint Charles , Marketing Manager, Executive , Saint Charles, Missouri